Komen Northwest NC Race 2016

Komen Northwest NC took a different approach to its
May 2016 Race for the Cure compared to that of past
years and made it an evening 5K event as opposed to
a morning race, as it had been previously.
 
With this change in time for the race came a need for
new branding material that was pink and exciting, but
strongly communicated the change in time for the event.
We went through several concepts before landing
on the final product.


Initial Concept